@book{publication-994,
  year = {2011},
  publisher = {Benjamins},
  isbn = {978-9-02725-619-5},
  series = {Pragmatics \&amp; Beyond New Series 213},
  url = {http://benjamins.com/cgi-bin/t\_bookview.cgi?bookid=P\%26bns\%20213},
  address = {Amsterdam},
  title = {Cyberpragmatics: Internet-mediated communication in context},
  author = {Francisco Yus},
  abstract = {Cyberpragmatics is an analysis of Internet-mediated communication from the perspective of cognitive pragmatics. It addresses a whole range of interactions that can be found on the Net: the web page, chat rooms, instant messaging, social networking sites, 3D virtual worlds, blogs, videoconference, e-mail, Twitter, etc. Of special interest is the role of intentions and the quality of interpretations when these Internet-mediated interactions take place, which is often affected by the textual properties of the medium. The book also analyses the pragmatic implications of transferring offline discourses (e.g. printed paper, advertisements) to the screen-framed space of the Net. And although the main framework is cognitive pragmatics, the book also draws from other theories and models in order to build up a better picture of what really happens when people communicate on the Net. This book will interest analysts doing research on computer-mediated communication, university students and researchers undergoing post-graduate courses or writing a PhD thesis.

===

Introduction xi–xiv
1. Pragmatics, context and relevance 1–20
2. The presentation of self in everyd ay web use 21–44
3. Relevance on the web page 45–92
4. Social networks on the internet: the Web 2.0 93–150
5. The virtual conversation 151–218
6. You’ve got mail 219–254
7. Politeness on the net 255–286
8. Conclusion: Prospects for cyberpragmatic research 287–296 
References 297–342 
Index 343–???
Name index 343–350 
Subject index 351–353},
  keywords = {CMC,Webgenres,Sprachwissenschaft,Medien-/Kulturwissenschaft,Sprachübergreifend},
}
